Azione Unlimited Retains KMB Communications

Press Releases - March 10, 2017

Prestigious public relations and strategic marketing boutique firm KMB Communications helps buying group elevate and amplify its message and mission of helping custom integrators “share, trust, and prosper.

Chester Springs, PA – March 10, 2017 – As Azione Unlimited (AU), the education and buying group for custom installers and home technology professionals, preps for its Spring Conference, the “Sagacious Summit in San Antonio,” the organization has retained the services of Red Lodge, Montana-based PR and strategic communications firm, KMB Communications.

In this role, effective immediately, KMB Communications will provide PR services across traditional and digital channels, as well as content strategy, copywriting, and, support for social media outreach across various channels. These duties may expand in the near future to include video support from the KMB PR and Production teams.

Azione Unlimited has already achieved unprecedented growth since its launch, nearly doubling its vendor membership and more than quadrupling its dealer membership in that time. The KMB Communications team, with vast experience and connections in the custom installation and luxury smart home markets, will help Azione tell its story in a more engaging and meaningful manner to further increase industry support and enhance the group’s visibility.

With a prestigious client list that includes several technology manufacturers that are also active Azione members, KMB can help the buying group recognize and capitalize on cross-marketing opportunities, while expanding its profile within the CEDIA community. “Since its launch, Azione Unlimited has had a clear mission, as envisioned by Founder and President Richard Glikes. Our goal is to help articulate that vision and share it with the technology community, including the trade press and home technology professionals, while working to amplify the organization’s efforts and showcase their successes, now and into the future,” says KMB Communications Owner and Chief Strategist Katye (McGregor) Bennett.

“We are proud and grateful to see the growth our organization has achieved in such a short time. Now we are ready to take Azione Unlimited to the next level, and that means bringing in the right people to help us spread the word about our offerings, our members, our recent successes, and our future plans,” says Glikes. “We have seen what KMB Communications does for their clients within the CEDIA community, and we are confident that Katye and her team is the right choice to help us elevate and amplify the Azione brand.”

As Azione Unlimited’s Sagacious Summit in San Antonio, to be held March 13-15, 2017 at the Westin Riverwalk, in San Antonio, TX, nears, the KMB team will hit the ground running to share news of the event and assist the media with their needs to help ensure timely and informative coverage before, during, and after the conference. Attendees can expect three full days of incredible programming, widely known guest speakers and industry panelists, and plenty of one-on-one and small group time for Azione members to connect with vendor member partners.

Interested parties can learn more about Azione Unlimited by visiting www.azioneunlimited.com, contacting President Richard Glikes by emailing richard@azioneunlimited.com, or by calling (610) 280-3840.

Why is this Important?

Azione Unlimited gets ready to take its profile to the next level, retaining the services of prestigious PR and strategic marketing firm KMB Communications to elevate and amplify the group’s story, showcase its successes, and more deeply engage the CEDIA community.

About KMB Communications

KMB Communications is a strategic communications, copywriting, content creation, SEO, social media marketing, and public relations firm. Passionate about the prosperity of their partners, KMB fosters success through creativity, collaboration, and diligent perseverance.

Serving the consumer, custom installation, commercial and pro AV markets for 25+ years, the KMB team takes a dynamic, comprehensive approach to marketing and PR strategy in the print and digital realms. Headquartered in Red Lodge, Montana, KMB has team members working from coast to coast, serving clients across the U.S. and internationally. For more information, visit www.kmbcomm.com.

About Azione Unlimited

Azione Unlimited, the education and buying group for integrators, is a consortium of like-minded custom installers, home technology professionals, and vendors. The organization helps its members achieve greater levels of prosperity, technical acumen, and sophistication in running their businesses and serving customers.

Founded by industry veteran Richard Glikes and headquartered in Chester Springs, PA, the organization is celebrating its fifth year. In addition to two high-energy, information-packed conferences per year, Azione provides its members with a host of benefits, from product discounts to educational middle management meetings, and marketing tools. Learn more at www.azioneunlimited.com.